Disney World, marketed as the happiest place on earth, became anything but when a 42-year-old doctor from New York passed away last year due to negligence of her extreme allergies.
According to CNN, Amy Tangsuan, her husband Jeffery Piccolo and his mother dined at a Disney Springs restaurant in Epcot where Tangsuan consumed high levels of dairy and nuts after informing the staff she had extreme allergies.
The Disney Springs staff reassured the family several times that the food was allergen-free.
Although an EpiPen was administered, Tangsuan died on Oct. 5 at a local hospital due to anaphylaxis. Disney’s response to the tragedy was painfully predictable.
Four months after his wife’s death, Piccolo attempted to take Disney to court and sue for $50,000.
When the case was brought to them, Disney rushed to get the entire situation shut down.
Disney argued that buried in the fine print of Piccolo’s Disney+ agreement, he unknowingly agreed to settle any disputes by individual arbitration, ultimately meaning he couldn’t do anything about his wife’s death.
The company also explained it was a requirement to accept the same terms to purchase tickets online for the theme parks.
It’s always a tricky situation when one is involved in a legal dispute with a company as big as Disney.
Disney’s worldwide fame is only growing between the company’s films, partnerships and well-known theme parks.
According to Disney Park Advisor, Disney’s net worth is $163 billion as of August 23 and there were around 142 billion visits to the parks around the world last year.
In the words of Uncle Ben from the Spider-Man movies, “With great power comes great responsibility,” and Disney has learned how to manipulate the power gained from numbers to keep their income high and their complaints low.
After Tangsuan passed, it seemed Disney’s attempts to hush the incident didn’t work, leading to horrible press and severe backlash. Everyone had something to say about Disney’s decision to shut a grieving widower up and people took to the internet.
Social media influencers and others posted video responses to multiple media platforms, adding to the cesspool of hate that was hurled at Disney.
It’s not that Disney isn’t problematic or doesn’t deserve the backlash, but the company handles its issues with the utmost care of their image.
What are they if not “The most magical place on earth”?
A new statement was released from Disney in response to the negative attention, which caused this case to resurface in August. Josh D’Amaro, the chairman of Disney Parks said the company will waive their right to arbitration and allow the case to proceed in court.
In simpler terms, Disney is saying they care more about the people than the money, but this is Disney, when has that ever been true?
The total backtrack is not surprising in the slightest. Disney tries to handle things quietly and when problems aren’t quiet, Disney will give the people what they want so they will be quiet again.
This can be seen regarding the “Don’t Say Gay” legislation passed in Florida in 2022. Disney’s lack of response had people online fuming until Disney publicly apologized.
Tangsuan’s death is just part of this cycle where Disney stays quiet until they must clean up a mess they’ve made in the media. We cannot always be expected to “pardon their pixiedust” when they cannot even pardon our loved ones.
Disney has proven it can create villains just as well as it can be the villain in someone else’s story.